Good copy writing

If you have a business, you communicate in writing – and so your copywriter’s skills always remain relevant and important to your image.  It’s no great effort or expense to buy good copy these days. Competent writing is the expected norm. Of course, excellent copy will get you noticed in the right way. Conversely, below-average … Continue Reading »

Forbes Associates study reveals insight into public relations in Qatar

Local PR agency Forbes Associates has conducted the first in-depth study of Qatar’s PR environment, identifying common issues, current industry trends and predictions for the future. The study is based on interviews with 14 leading in-house PR directors working in the fields of government, education, finance, energy, fashion and telecommunications. The majority of PR directors … Continue Reading »